The One-Day Neuromarketing Workshop Was Held on July 6, 2018 at NBML.

The one-day neuromarketing workshop, in collaboration with DAJ scientific group was held on Thursday, July 6, 2018, with more than 20 participants.

Lecturers:

• Dr. Anahita Khorrami (theoretical section)
• DAJ scientific group specialists (practical section)

Topics:

• Advent and biography of neuromarketing
• The inability of previous research methods to demonstrate some of the Human intelligent capabilities
• Research tools and biometry in neuromarket
• sensory marketing
• Neuromarket and unconscious brain
• Neuromarket and brain and attention; memory
• Neuromarket and decision making and excitement
• Neuromarket and advertising and brand
• Neuroaesthetics and neuromarket
• Neuromarket and Media
• Areas and companies representing commercial neuromarket
• Neuromarket negotiation and agreement with customer
• Substruction and trust neural Infrastructure
• Ethics in neuromarket
• New business in the linking with new neuro
• Practical section; hybrid and synchronous recording: EEG+ Eye tracker+GSR+Face reader